We weren’t trying to start another T-shirt brand. We were trying to find a better tee.

Tropical living requires something light enough for the Florida heat, but still easy enough to layer on the water or throw in a bag for travel, and something high-quality that could handle the way we actually live — on shore, on the water, and everywhere in between.

And we wanted that vintage look we’ve always loved. That new old tee that looks like you’ve had it forever, feels good the minute you put it on, and somehow makes you look better while you’re doing whatever it is you’re doing.

We searched for years and could never find all three in one tee.

So we made our own.